Friday, May 18, 2012

Amazon To Offer Ads On Kindle Fire Welcome Screen

A report this week from AdAge says that Amazon.com is pitching advertising agencies a spot on the Kindle Fire's welcome screen--for $600,000. Amazon looks to be pursuing a similar strategy that powers its ad-supported version of its other Kindle readers, and is pitching advertisers who might be willing to run an advertising campaign on the popular Amazon device. It's unclear when Amazon might roll out the ad-supported Kindle Fire, however, the report from AdAge says Amazon might be shipping a new model in July.