Tuesday, July 23, 2013

ReadyPulse Takes On Social Content Marketing

Bellevue-based ReadyPulse, which develops social content marketing software, said today that it has officially launched its product. The company said its Pulse Marketing Suite is aimed at brands, to help them find their most liked photos, videos and testimonials for use in marketing campaigns. As part of that launch, the company said it will initially launch Pulse for Athletes, a product specifically aimed at sponsored athletes. The firm says its customer list already includes O'Neill, GoPro, Under Armour, JustFab, JibJab, and Cost Plus World Market. ReadyPulse is headed by Dennis O'Malley.