Monday, April 11, 2011

Amazon Launches Ad-Supported Kindle

Seattle-based Amazon.com said Monday afternoon that it has launched a new, discounted Kindle reading device, which features sponsored screensavers and advertising. The new Kindle with Special Offers costs $114, discounted from the normal $139 Kindle, and is identical except for sponsored screensavers and special offers. Amazon said the new Kindle will ship on May 3rd. Among the sponsors of the discounted Kindle are Buick, Procter & Gamble, Visa, and Chase.