Tuesday, August 30, 2011

Elemental Wins Rugby World Cup, QVC

Portland-based Elemental Technologies, the provider of transcoding and video processing technology, is announcing today that it is powering the Rugby World Cup and also signed shopping channel QVC. In the first bit of news, Elemental said it will provide the Rugby World Cup event with expanded reach to IP-connected devices. Elemental said the event, which begins on September 9th, will use its products to post match highlights for the official event website and mobile applications. Separately, Elemental said it has sign QVC Italy and QVC in the UK as customers, using its products to deliver live video to its online platforms. Elemental's products are used to encode video in real time to various devices. Financial impact of the various wins were not disclosed.