Wednesday, April 22, 2009

AdReady Gets Win At Univision

Seattle-based AdReady, a provider of an online advertising network, said Wednesday that the firm has inked a deal with Univision Communications, the largest Spanish-language in the United States. According to AdReady, it is powering a self-service, display advertising platform for Univision's online web sites. Financial impact of the win was not disclosed. AdReady said the new self-service advertising tool will allow Univision advertisers to customize their advertising, create geo-targeted campaigns, and track advertising, among other features.