Tuesday, April 3, 2012

BigDoor Raises $5M

Seattle-based BigDoor, the developer of website gamification tools, said today that it has raised $5M in a new round of funding. The round was led by Foundry Group, an existing investor in the company. BigDoor develops software which makes it easier for online publishers to add "game mechanics" to their web sites, providing an incentive for users to interact with a site and conduct activities like sharing content, visiting specific sections, and more, via the awarding of points, badges, and awards. BigDoor was founded by Keith Smith and Jeff Malek. More information »