Monday, August 4, 2008

SinglePoint Launches Mobile Ad Insertion Product

Bellevue-based SinglePoint said Monday that it has launched a new, mobile ad-insertion product focused on retreving and serving mobile advertising. According to the firm, the company's new SingleBrand platform pulls advertising in conjunction with inventory from interactive TV shows on Bravo, NBC Universal, MTV, FOX, The CW and others. The firm said that the product pulls up advertising messages in conjunction with things as voting for performers via mobile phone. Pricing and other details of the product were not announced.