Thursday, August 16, 2007

mPoria Launches Mobile Marketing Program

Mobile commerce Web site developer mPoria Inc. announced Wednesday that it has launched its GoMobile GM3 merchant marketing program. mPoria explained that retailers can use the program to promote their mobile commerce sites to consumers nationwide. mPoria said GM3's services comprise mobile advertising, SMS promotions, direct marketing and product merchandising. All methods are customizable to meet the needs of each retailer's business customer base, mPoria added. The company also said the program includes complementary services from key partners, such as Merchant Advantage, MillenialMedia and Mobivity. mPoria is a privately held company based in Seattle. Its customers include GameStop, Buy.com, TicketsNow, and Cutter & Buck.