Rubicon Project Buys nToggle

Los Angeles-based online advertising exchange operator Rubicon Project has acquired programmatic advertising technology developer nToggle, in a deal worth $38.5M in cash. The deal was completed on July 14th, according to Rubicon Project. Rubcion Project said the technology developed by nToggle will be made available on Rubicon Project's platform in the coming months. nToggle was based in Boston, Mass.