Mogreet Names Two Execs

Los Angeles-based mobile video marketing firm Mogreet announced today that it has hired Scott Rogers as Vice President of Sales and Brand Solutions, and promoted John Allen to Vice President of Entertainment Sales. The firm, which is venture backed by Ascend Venture Group, Black Diamond Ventures, DFJ Frontier and Spyglass Ventures, is run by James Citron. Rogers joins the firm from Hipcricket, where he was Sr. Director, Brand Solutions. Rogers has also served at Televisa Publishing International and Sony Pictures Television International. Allen was most recently Director of Sales at Mogreet. Mogreet was originally a provider of vidoe greeting cards delivered via mobile phone and SMS, and has recently expanded to offer mobile video-based marketing to clients.